Brittany Guy
Experience Delivery Manager @AICPA
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WORK HISTORY
Experience Delivery Manager @AICPA
Durham, NC, US
EDUCATION
University of Pittsburgh Katz Graduate School of Business
Master of Business Administration, Marketing & Strategy
The George Washington University
Bachelor's degree, International Relations and Affairs
The George Washington University
Bachelor of Arts, International Affairs
SKILLS
ABOUT BRITTANY GUY
Embrace uncertainty. Some of the most beautiful chapters of our lives won\'t have a title until much later.\"-Bob Goff• Strategic quarterback and marketing maverick • Equal sides creative and analytic - I see the big picture, build the plan to get to the big picture, and lead the team to accomplish the tasks that are part of the plan to get us to the big picture• Obsessed with finding the sweet spot where vision, strategic planning, collaboration, and creative thinking intersect. Also obsessed with Diet Coke, Bravo, and Morgan Wallen. Some of my proudest professional accomplishments include: • Taking my first international media trip to Mozambique and sharing the stories of those we met to connect donors to the impact and importance of the mission and work of the organization• Growing a team from 4 to 11 staff over 4 years; adding a new Studio division in 2020 to expand the recorded video and live streaming capabilities• Raising $2MM in just over four weeks through an integrated marketing campaign, including brand name, website, video, email campaign, social media strategy, SMS, and donor direct mail follow-up• Designing and implementing a digital engagement strategy that increased YouTube subscribers from 5K to 12K over four years• Increasing Giving Tuesday giving by 515% through an integrated marketing campaign, including e-commerce website, direct mail, social media, email, and print collateral
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