Brittany Strother

About Brittany Strother

I build growth by design, not by accident.I’m a marketing and growth leader who operates comfortably at national scale and local-level reality. Over the past 12+ years, I’ve led enterprise brands through moments of growth, reinvention, and complexity by pairing sharp customer insight with disciplined execution.Today, I lead Marketing Strategy & Operations at Octapharma Plasma, a multi-billion-dollar pharmaceutical company, where I oversee strategy, operations, campaigns, and performance enablement across a national footprint. In my first year, we stood up two new marketing functions, modernized measurement, and delivered meaningful gains in production and performance across the field.Previously at Circle K, I lead large-scale transformation across more than locations, driving enterprise growth initiatives that blended brand, lifecycle, media, and local activation. That work gave me a deep appreciation for what it takes to move big organizations forward: clarity, influence, and the ability to translate strategy into action at every level.My edge is customer psychology. I understand why people behave the way they do and how to design experiences, messaging, and systems that meet them there. I’m known for solving complex business problems, building frameworks that scale, and using words deliberately to create alignment and momentum.I’m energized by enterprise, mission-driven organizations that don’t have it all figured out yet and are ready to evolve. I’m real, I’m hands-on, and I get things done. Let’s build what’s next.

Experience

1. Sr Director, Marketing

   Octapharma Plasma, Inc.

   Apr 2026 — Present

Education

• The Citadel

  Master of Business Administration (MBA)

  2015

• College of Charleston

  Bachelor of Science (B.S.), Psychology

  2006 — 2010

• Kellogg Executive Education

  NACS Marketing Leadership Program

  2020 — 2020

• Midlands Technical College

  Paralegal Certificate, Paralegal Studies

  2011 — 2012

Skills

• Market Research
• Microsoft Office
• Sales
• Advertising
• Networking
• Adobe Creative Suite
• Sales Operations
• Customer Service
• Marketing
• Public Speaking
• Marketing Strategy
• Event Planning
• Budgets
• Community Outreach
• Graphic Design
• Account Management
• Teamwork
• Banking
• Risk Management
• Marketing Communications
• Facebook
• Crm
• B2b
• Management
• Program Development
• Team Building
• SEO
• Nonprofits
• Project Management
• Strategic Planning
• Project Planning
• Social Networking
• Public Relations
• Leadership
• Design
• Social Media Marketing
• Competitive Analysis
• Contract Negotiation
• Customer Satisfaction
• Sales Management