Brittany Adams
- Role
- Senior Product Manager - Small Business Digital Engagement at Valley Bank
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Brittany Adams
Strategic & passionate product leader who enjoys creating value across banking and…
Experience
Senior Product Manager - Small Business Digital Engagement
Nov 2022 — Present
Investigating market and small business trends to identify multi-million dollar deposit generating and cost savings strategies driven by meeting customer needs. Creating bank-wide partnerships while demonstrating how digital capabilities + data can empower both bankers and customers to drive business growth. Testing and learning with innovation in mind, partnering with FinTechs and established providers to meet unsolved customer needs. Generating the small business digital product vision, value, OKRs, and KPIs that meet the needs of targeted customer segments and strategic bank objectives.
Education
The Wharton School
Specialization, Fintech: Foundations & Applications of Financial Technology
2021 — 2021
Alma Mater Studiorum – Università di Bologna
Cultural Anthropology
Sierra College
Physical and Cultural Anthropology
The Wharton School
Specialization, Quantitative Modeling Fundamentals
2021 — 2021
University of California, Santa Cruz
History of Art and Visual Culture
Skills
- Marketing
- SEO
- Event Management
- E-Commerce
- Marketing Communications
- Customer Service
- User Experience
- Analytics
- Blogging
- Social Media
- User Stories
- Event Planning
- Management
- Agile Methodologies
- Social Networking
- Strategy
- Fundraising
- Social Influence
- Non-Profit Program Development
- Creative Writing
- Strategic Communications
- Product Development
- Community Health
- Research
- Content Management
- Content Marketing
- Creative Strategy
- Business Strategy
- Leadership
- Social Inclusion
- Product Management
- Content Production
- Strategic Partnerships
- Search Engine Optimization (SEO)
- Nonprofits
- Tourism
- Emotional Design
- Emotional Branding
- Sustainable Tourism
- Partner Management
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