Brittany Walker

Multifaceted Marketing Professional | Expert in Content Creation, Digital Marketing, Social Media, Branding, Strategy

Role
Marketing Manager at Legacy Decks
Location
Greenville, SC, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Brittany Walker

Performance-Driven Marketing & Business Development Professional with strong skills and extensive experience in the following areas: Strategic Marketing, Business Development, Lead Generation, Content Marketing, Digital & Print Design, Event & Project Planning/Coordination, Media Production, Expanding Brand Awareness, Relationship-Building, Customer Service/Customer Relations. Strengths: Motivated achiever who strives continually to learn, improve, and excel; fast learner who quickly understands and implements new or existing business practices; proven ability to develop positive relationships with clients and co-workers; skilled at fostering positive morale within organizations; excellent communication/interpersonal skills; self-motivated; dedicated. Background encompasses extensive experience utilizing a strong work ethic, an attitude to “go the extra mile,” and a commitment to meeting and exceeding organizational objectives. Areas of Expertise: Creating Marketing Materials, Strategic Marketing/Promotions, Business Development, Marketing Content Creation, Lead Generation, Client Relations, Email & Promotional Campaigns, Leadership/Marketing Team Management, Executing Events & Trade Shows, Graphic Design, Market Research & Data Gathering/Analysis, Account Management, Microsoft Office, Adobe Creative Suite, WordPress, CRMs.

Experience

  1. Marketing Manager

    Legacy Decks

    Jun 2023 — Present · Greenville, SC, US

    Developed and implemented a comprehensive marketing plan by intensifying and establishing brand voice, SWOT analysis, buyer personas, marketing channels, content strategies, competitive analysis, budget needs, and future growth opportunities. Established and executed individual marketing strategies and initiatives within the overall plan, enhancing brand visibility and engagement.*Drive growth of company social media presence by managing profiles, planning and executing social media campaigns and content, fostering partnerships, and engaging with potential clients.*Monitor and analyze key marketing metrics to identify areas of opportunity and improvement, ensuring data-driven decision-making.*Design and produce captivating digital and print graphics, contributing to a visually compelling brand image.*Craft email campaigns demonstrating exceptional writing skills, proficiency in creating compelling written content, and ability to generate engaging copy.*Manage and collaborate with external marketing resources, ensuring cohesive and effective campaigns.*Conceptualize, organize, and execute multimedia productions to meet marketing content needs.*Spearhead website updates and improvements to enhance user experience and brand representation.*Conduct market research in existing and emerging markets, providing crucial insights for strategic decision-making.*Actively contribute to the leadership team, participating in goal-setting, identifying issues and opportunities, and collaborative problem-solving to drive company growth.

Education

  • University of South Carolina

    BS, Business Administration (Marketing and Management)

    2001 — 2005

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