Brittany Roberts
Marketing Specialist @Maine Department Of Transportation
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WORK HISTORY
Marketing Specialist @Maine Department Of Transportation
Plan, write, and schedule organic and paid social media content for Virtual Public Involvement and other initiatives across Facebook, Instagram, Bluesky, X, LinkedIn, and Meta Ads Manager to drive public engagement-Write, edit, and distribute all departmental press releases for publication on the MaineDOT website and email distribution lists, coordinating with staff to ensure accuracy and accessibility of public information-Design print and digital collateral and capture/edit project photography using Adobe InDesign, Illustrator, Lightroom Classic, and Photoshop to support events, campaigns, and internal communications.
EDUCATION
University of Maryland
Bachelor's degree, Business Administration
American University - Kogod School of Business
Bachelor's degree, business and entertainment
ABOUT BRITTANY ROBERTS
Innovative marketing specialist currently supporting MaineDOT, where I lead creative outreach campaigns through social media and traditional channels, drive brand engagement, and ensure our messages impact Maine’s communities.With prior experience as Director of Marketing, I honed my leadership in campaign strategy, team management, and brand development—skills that drive measurable growth and lasting engagement. This foundation shaped my ability to combine creativity with analytical insight, making me an agile marketer equipped to manage both large-scale initiatives and detail-oriented projects.I recently successfully launched my debut romance novel, The Love Raffle, developing unique marketing strategies and building visibility using platforms like TikTok and engaging event-based content. As founder of Belles Press, I oversee all aspects of book publishing and promotional campaigns, blending story-driven marketing with audience-first thinking. Learn more at bellespress.comMy passion is connecting audiences to impactful narratives—whether promoting statewide initiatives, leading dynamic teams, or elevating authors and books.
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