Brittany Parker McFarland
Head of State @Verkada
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WORK HISTORY
Head of State @Verkada
Austin, TX, US
As Head of State Government at Verkada, I lead a high-performance team of Account Executives dedicated to modernizing public safety infrastructure. By fostering deep cross-functional synergy between Sales Engineering, Channel Partners, and Marketing, we deliver scalable, cloud-first security solutions to state agencies nationwide.In 2026, our team achieved 67% YoY growth, hitting quota and setting new benchmarks for public sector expansion. I am passionate about leveraging AI to help state governments create safer, more efficient physical security environments for the constituents they serve.
EDUCATION
Brigham Young University
Advertising & Marketing
ABOUT BRITTANY PARKER MCFARLAND
Accomplished sales leader with 16+ years of demonstrated success driving customer acquisition, revenue growth, and market share for technology providers within the B2G software/services space. Expertise closing complex, multi-million dollar deals and building relationships with key CIO/CTO decision-makers-as well as elected officials, lobbyists, procurement teams, and other governmental stakeholders. Passionate about training teams in the use of value-selling methodology and how to differentiate products effectively within highly competitive market ecosystems. Experience to date includes progressive sales and marketing roles held within PE-backed startups, hyper-growth companies, and publicly traded organizations.
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