Brittany Bell

About Brittany Bell

10+ years of experience in strategic leadership, project management, interactive exhibit design, experiential marketing strategies, consumer insights, brand communications, customer experience and events. Exceptional communicator, metaphorical thinker and problem solver who has a proven track record of driving business results and client satisfaction. Forward thinking business leader who has the ability to distill complex ideas into easily understandable strategic plans. Excels at motivating large, cross-functional groups to align around a single goal and balancing multiple deadlines while maintaining an organized, yet creative, approach. Life motto: Always be the first penguin.Specialties: Project Management, Account Management, Interactive Exhibit Design, Brand Strategy + Positioning, Budget Development + Management, Qualitative and Quantitative Research, Consumer Insight Development, Consumer Segmentation, Customer Journey Mapping, Customer Satisfaction, Brand Equity Tracking, Advertising Tracking

Experience

1. Managing Director

   Deeplocal

   Jul 2021 — Present · Pittsburgh, PA, US

   Responsible for the overall financial standing and day-to-day operations of Deeplocal\'s core business units, Experiences and Spaces.+ Ensures the business units are meeting their financial goals (gross/net revenue, profitability, costs).+ Handles day-to-day business operations and decision making for business units including new business, creative, resourcing and overarching project management+ Responsible for developing the overarching vision (both short and long term), structure and processes for business units success. This includes hiring/firing, org charts, project management, creative and production processes, etc. Works to establish strategies for how business units should function and is responsible for holding units accountable for processes and workflows.+ Responsible for overarching client satisfaction and retention for clients working with the business units.+ Responsible for generating new business for the units including identifying new opportunities or clients, expanding Deeplocal’s network, sharing DL’s capabilities and leading all new business pitches in terms of planning, how to win, deck development, pitching, etc.+ Manage and closely work with the ECDs and creative teams to review creative deliverables and support creative direction and strategy on projects.+ Responsible for overarching employee satisfaction for business units employees. This includes helping employees understand their role and responsibilities, helping them grow (personally and professionally), making sure they feel connected to larger Deeplocal and how they are contributing to Deeplocal’s overall success.

Education

• University of Pittsburgh - Joseph M. Katz Graduate School of Business

  MBA

  2010 — 2012

• Allegheny College

  Bachelor of Arts

  2006 — 2010