Brittanie Dougherty
Marketing Operations & Platforms | AI Workflow & Automation | VP, Marketing Innovation Manager @ BOK Financial
- Role
- VP, Marketing Innovation Manager at BOK Financial
- Location
- Tulsa, OK, US
- LinkedIn followers
- 500 followers
About Brittanie Dougherty
I lead marketing operations and marketing platforms across complex enterprise tech stacks—connecting planning, execution, automation, and measurement into systems that scale.I’m currently VP, Marketing Innovation Manager at BOK Financial, where my responsibility spans the entire marketing technology stack, not a single platform. I work across Adobe Marketo, Optimizely CMP, Sitecore XM, Salesforce, and supporting integrations to improve how marketing work flows from intake through execution.My work is product-oriented and operations-driven: requirements definition, prioritization, workflow design, governance, enablement, and delivery across platforms. A core focus is integration and automation, including using tools like Zapier to reduce manual handoffs and operational friction across teams.I also actively design and build AI-assisted workflows and internal agents to streamline routing, documentation, and repetitive operational tasks—focused on real efficiency gains rather than experimental use cases.In parallel, I run a consulting practice supporting healthcare, biotech, and industrial clients. That work spans marketing operations, CRM automation, and social and email programs designed for performance, clarity, and credibility in regulated or evidence-driven environments.I bring systems thinking, execution discipline, and a bias toward scalable automation to teams that need their platforms and processes to work together as a cohesive whole.
Experience
VP, Marketing Innovation Manager
Aug 2023 — Present · Tulsa, OK, US
Education
University of Missouri-Columbia
Bachelor of Science (BS), Biological/Biosystems Engineering, Physics
2012 — 2016
Jenks High School
High School Degree
The University of Tulsa: Collins College of Business
Master of Science - MS, Business Analytics
2020 — 2021
Skills
- Biotechnology
- Biomedical Engineering
- Computer-Aided Design (Cad)
- Microsoft Excel
- Powerpoint
- Data Analysis
- Teamwork
- Matlab
- Microsoft Powerpoint
- Technical Writing
- Front-End Development
- Web Design
- Statistics
- Microsoft Word
- Autocad
- Molecular Biology
- Adobe Creative Suite
- Science Communication
- Pcr
- Poster Presentations
- Microsoft Office
- Cell Culture
- Labview
- Research
- 3d Printing
- Engineering
- Science Journalism
- Solidworks
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