Bridget Zayner

Empathetic People leader | Digital Ad Strategy, Product & Revenue growth

Role
Senior Manager Ad Operations at Cvs Media Exchange Cmx
Location
Austin, TX, US
LinkedIn followers
500 followers

About Bridget Zayner

With over 20 years of experience as a Product Leader and Ad Operations Executive, I specialize in optimizing digital advertising strategies, driving product innovation, and identifying new revenue opportunities. I have a proven track record of transforming underperforming assets into revenue-generating powerhouses by leveraging advanced ad tech, refining go-to-market strategies, and streamlining operations.I excel in leading cross-functional teams, solving complex challenges, and fostering collaboration to achieve business goals. My passion lies in building high-performing teams, nurturing strategic partnerships, and staying ahead of industry trends to ensure sustained success. I’m committed to delivering impactful results that drive growth and innovation.

Experience

  1. Senior Manager Ad Operations

    Cvs Media Exchange Cmx

    Feb 2025 — Present · Austin, TX, US

Education

  • Notre Dame Preparatory School

    Diploma, General Studies

    1996 — 2000

  • Penn State University

    BA, Advertising/Public Relations

    2000 — 2004

Skills

  • Display Advertising
  • Web Analytics
  • Sem
  • Integrated Marketing
  • Ad Networks
  • Search Engine Optimization (SEO)
  • Business Development
  • Digital Marketing
  • New Business Development
  • Digital Strategy
  • Start-Ups
  • Advertising Sales
  • Strategy
  • E-Commerce
  • SEO
  • Analytics
  • Social Media Marketing
  • Mobile Advertising
  • Email Marketing
  • Google Adwords
  • Ppc
  • Media Buying
  • Marketing
  • Advertising Campaign Management
  • Interactive Marketing
  • Google Analytics
  • Media Planning
  • Online Advertising
  • Lead Generation
  • Online Marketing
  • Advertising
  • Digital Media
  • Search Engine Marketing (Sem)
  • Mobile Marketing
  • Social Media
  • Doubleclick
  • Management

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Bridget Zayner — Senior Manager Ad Operations at Cvs Media Exchange Cmx in Austin, TX, US | Unifers