Bridget Flanagan

About Bridget Flanagan

A digital growth architect, transformative marketing leader and Oxford EMBA, I specialize in turning complex markets into scalable revenue engines by matching business acumen with digital transformation. With more than a decade driving high‑velocity digital sales, ecosystem partnerships, and brand reinvention, I build the infrastructures that power next‑generation customer acquisition.I’ve led mission‑critical digital transformation for energy innovators including Just Energy and EVgo/NRG EVgo, where I engineered immersive digital experiences, automated sales funnels, and omnichannel strategies that redefined how customers engage with both traditional and renewable energy brands.Equal parts strategist and builder, I thrive at the intersection of technology, data, and commercial impact. My work turns insight into intelligence, intelligence into action, and action into measurable growth. I’m known for aligning teams around bold vision, pushing boundaries, and accelerating businesses into their next era of digital performance. In my free time, I enjoy spending time with my family, riding horses, and competing in the competitive NRHA reining circuit.Specialties, Expertise, & Attributes:EMBA, Partner Ecosystem Building, Market Growth Strategy, Business Model Innovation, New Markets/Verticals, Focused Lead Generation, Campaign Management, Competitive Intelligence, Deal Structuring, Complex Negotiations, Market Assessments, Relationship Building, Project Management, Power Systems/Energy Market, Continuous Improvements, Digital Sales Channel Development, Thoughtful, Empathetic, Kind, Funny, Respectful, TransparentI look forward to meeting you! You can reach me at b••••••••@gmail.com.

Experience

1. Senior Director of Marketing

   Just Energy

   Jul 2022 — Present

Education

• UMass Boston

  Project Management

  2013 — 2013

• Saïd Business School, University of Oxford

  Executive MBA

  2025 — 2027

• University of St Andrews

  MA, Art History, History of Photography

  2003 — 2007

Skills

• SEO
• Strategy
• E-Commerce
• Social Media
• Social Media Marketing
• Research
• Web Analytics
• Integrated Marketing
• Marketing
• Customer Service
• Project Management
• Product Development
• Online Advertising
• Omniplan
• Email Marketing
• Public Relations
• Business Strategy
• Marketing Strategy
• Sem
• Event Planning
• Account Management
• Advertising
• Event Management
• Website Development
• Online Marketing
• Trade Shows
• Google Analytics
• Customer Engagement
• Blogging
• Lead Generation
• Recruiting
• Mobile Applications
• Customer Insight
• Business Development
• Digital Marketing
• Market Research
• Team Leadership
• Sales
• Product Marketing
• Product Management