Bridget Brady

About Bridget Brady

I believe the best influencer campaigns don’t just sell products or services—they tell…

Experience

1. Account Supervisor, Influencer Marketing

   Praytell

   Jun 2024 — Present · Charlotte, NC, US

   Lead end-to-end influencer marketing campaigns, from strategy and casting to execution, paid amplification, and performance reporting across consumer tech, travel, and beauty/CPG brands.Manage client relationships as a trusted strategic partner, translating business goals into creative, data-driven influencer initiatives.Oversee budgets, timelines, and deliverables while mentoring junior team members and ensuring seamless cross-team collaboration.Drive innovation by optimizing influencer strategies, ensuring FTC compliance, and developing content that resonates with target audiences and delivers measurable impact.

Education

• University of Missouri-Columbia

  Bachelor of Journalism: Strategic Communication

  2012 — 2016

Skills

• Mobile Marketing
• Microsoft Office
• Spredfast
• Project Planning
• Search Engine Optimization (SEO)
• Hootsuite
• Market Research
• Adobe Photoshop
• Twitter
• Facebook Marketing
• Client Relations
• Adobe Creative Suite
• Customer Service
• Social Media
• Retail Sales
• Social Media Monitoring
• Brandwatch
• Google Analytics
• Data Analysis
• Social Studio
• Social Media Copywriting
• Content Marketing
• Community Management
• Facebook Business Manager
• Deadline Oriented
• Copywriting
• Constant Contact
• Advertising
• Small Business Marketing
• Time Management
• Social Media Marketing
• Twitter Marketing
• Crimson Hexagon
• Microsoft Excel
• Facebook Insights
• Public Relations
• Media Relations