Bridget Harrington

About Bridget Harrington

I\'m a senior B2B marketing strategist focused on translating messaging and marketing…

Experience

1. Digital and Social Media Marketing Specialist

   ARG Industrial

   Aug 2024 — Present · Anchorage, AK, US

   Nurturing robust social media funnels: LinkedIn, Instagram and Facebook. Reinforcing brand voice and associated creative content through market research and product evaluation. Designing and managing posting schedule and subject matter portfolio for maximum customer/vendor engagement and conversion. • Rebuilt underutilized company Facebook account to include individual store pages, allowing for regionalized target marketing and promotion.• Developing an ongoing series of storytelling \"how it\'s made\" videos to showcase company products, vendor relationships, and the engaged workforce.• Ongoing independent AI prompt engineering study to streamline my content work. Focus on ChatGPT, Claude, ElevenLabs, GeminiUltra, Perplexity, and Suno. I save an estimated 8-10 content creation hours per week by relying on the prompt library that I built. • Consistently achieving double-digit engagement rates on all platforms. Organically doubled LinkedIn following in 8 months.

Education

• Mattatuck Community College

  AS

• Charter Oak State College

  BS

Skills

• Product Marketing
• Social Media Marketing
• Goldmine
• Newsletter Production
• Medical Writing
• Press Releases
• Promotions
• Salesforce.com
• Copywriting
• Market Research
• Paper Industry
• Office Management
• Lead Generation
• Ms Office Suite
• Competitive Analysis
• Magazine Articles
• Trade Shows
• Cognos
• Brand Communication
• Webtrends
• Writing
• Websphere
• Proposal Coordination
• Advertising
• Brainshark
• Lead Management
• Copy Editing
• Google Analytics
• Photoshop
• Adobe Acrobat
• Html
• Quarkxpress
• Jewelry Design
• Direct Mail
• Customer Relations
• Direct Marketing
• Graphic Design
• Account Management
• Press Kits
• Marketing Communications