Bridget Longsworth
Senior Director of Marketing @U.S. Soccer Foundation
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WORK HISTORY
Senior Director of Marketing @U.S. Soccer Foundation
As Senior Director of Marketing at the U.S. Soccer Foundation, I lead the organization’s national marketing strategy to increase awareness, engagement, and impact. I oversee brand campaigns, digital marketing, and communications to drive visibility of our programs, partnerships, and mission to improve children’s lives through sports-based youth development.
EDUCATION
York College of Pennsylvania
Bachelor's degree, TV, Radio & Film
Point Park University
M.A., Journalism & Mass Comunication
SKILLS
ABOUT BRIDGET LONGSWORTH
I believe great marketing can change minds, move communities, and create lasting impact. For more than 15 years, I’ve led digital marketing and communication strategies that blend storytelling with data to drive measurable results.As Senior Director of Marketing at the U.S. Soccer Foundation, I lead national programmatic campaigns that harness the power of soccer to create safe places to play, develop coach-mentors, and inspire healthy futures for kids. From paid media and email journeys to brand storytelling and partnerships, I focus on engaging coaches, educators, parents, and partners to help us reach 3 million youth by 2030.I’m an OMCP-certified digital marketer and a TikTok Academy graduate, always curious about new ways to connect with audiences and measure impact. If you’re passionate about how marketing can spark change—or want to collaborate on initiatives that inspire communities—I’d love to connect.
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