Bridget Duff

About Bridget Duff

Seasoned, uniquely qualified telecommunications professional with extensive experience in sales, business development, public policy, government relations, strategy and planning. Successful history of advising telecommunications, Internet, and broadband companies on how to strategically leverage public policy, government relations, and technology funding programs to gain market share and drive revenue. Widely regarded as an expert in the federal Schools and Libraries Program (known as \"E-rate\"), which provides funding for K-12 schools and libraries to purchase eligible technology equipment and services at a discount. Have helped employers and clients obtain hundreds of millions of dollars in funding and related contract revenue. Proven track record in developing and leading cross-functional business development strategies. Experience in both policy and sales, and work in both the private and public sectors, provide a thorough understanding of both sides of the technology procurement equation in verticals governed by regulation and politics, such as education, government, and health care. Ability to \"translate policy into business and business into policy.\"Specialties:\"Go-to-Market\" business development strategies for education, government and health care verticals; sales strategies and support - lead generation, RFP/proposal development, contract negotiations, strategic partnership development, customer interface/relationship development; regulatory and legislative policy, compliance, and advocacy; technology funding program grants, rules and compliance; government procurement rules and regulations;

Experience

1. Director, Vertical Sales Solutions, Education

   Cox Communications

   Mar 2015 — Present · Atlanta, GA, US

Education

• Institute for integrative Nutrition

  Certification, Health Coach

  2009

• Florida State University

  B.S., Economics/Finance

  1976 — 1980

• Florida State University - Herbert Wertheim College of Business

  MBA Coursework

  1980 — 1982

Skills

• Executive Management
• Writing
• Leadership
• Program Management
• Wireless
• Government Relations
• Public Speaking
• Strategy
• Strategic Partnerships
• Voip
• Government
• Product Management
• Community Outreach
• Market Research
• State Government
• Telecommunications
• Analysis
• Telephony
• Proposal Writing
• Legislation
• Educational Technology
• Funding Bids
• Regulatory Affairs
• Strategy Development
• Go-to-Market Strategy
• Competitive Analysis
• Contract Negotiation
• Selling
• Start-Ups
• Business Development
• Federal Agencies
• Broadband
• Policy Analysis
• Healthcare Information Technology
• Local Government
• Policy
• Funding Applications
• Strategic Planning
• Integrated Marketing
• Training