Brian Steiling

About Brian Steiling

With 25+ years of experience — including impactful tenures at Northern Trust, Allstate, and Discover — I specialize in building digital architectures that prioritize the consumer while driving measurable ROI.I thrive on assessing complex business problems and building optimized, scalable solutions. Recent examples include 1) engineering a dynamic content fragment disclosure database that reduced firm-wide risk; 2) using AI to save 70% of time to develop custom charts & graphs; 3) using AI to validate 100s of definitions, accelerating quality assurance & speed to market-Core Capabilities- Strategic Digital Transformation: 20+ years aligning IT and Marketing leadership to launch 21+ high-performance websites globally, balancing intuitive UX with robust brand equity- AI-Integrated Efficiency: Expertise in leveraging AI tools for predictive workflows and optimizing time management, ensuring content scales efficiently without sacrificing quality- Brand Stewardship at Scale: Expertly managed brand architecture across hundreds of digital and print communications for global organizations- Advocacy & Partnership: I\'m a vocal advocate for the consumer (UX/UI focus) and a reliable partner to the C-suite, dedicated to turning digital complexity into a clear competitive advantage.Let\'s connect to discover how we can engineer your content systems for the future-Expertise: brand identity & awareness | communication design | content management systems (CMS)| content marketing | consumer engagement | digital marketing & strategy | project management | user experience (UX)| user interface (UI) design | SEO | AIIndustries: Financial | Insurance | Investments | Credit Card | H••••••••@gmail.com |#UserExperience |#ContentMarketing |#DigitalMarketing

Experience

1. Senior Digital Content Production Specialist

   Northern Trust

   Dec 2024 — Present · Chicago, IL, US

   Optimized workflows with AI, achieving significant time savings (70% in custom chart development) & enhancing QA so I could focus on developing strategies that provide greater value- Developed comprehensive database of 278 disclosure fragments, enhancing content management efficiency- Authored training materials for five partner groups, including 27 documents and 14 instructional videos.

Education

• Harrington College of Design

  Communication Design/ Graphic Design

• Illinois State University

  Bachelor's, Marketing

Skills

• Indesign
• Integrated Marketing
• Product Marketing
• Brand Implementation
• B2b Marketing
• Brand Awareness
• Digital Marketing
• Marketing Communications
• Dreamweaver
• Newsletters
• User Interface Design
• Digital Strategy
• Creative Direction
• Project Management
• Adobe Creative Suite
• Strategy
• Css
• SEO
• Brand Management
• Cross-Functional Team Leadership
• User Experience
• Content Strategy
• Marketing Strategy
• Social Media Marketing
• Cq5
• Strategic Communications
• Corporate Branding
• Marketing Management
• Crm
• Email Marketing
• Copywriting
• Web Design
• Html
• Copy Editing
• Marketing
• Communication Design
• Graphic Design
• Branding & Identity
• Microsoft Office
• Web Content Management