Brianne Buck

Communications Leader | Integrated Marketing | Strategic Planning

Role
Integrated Marketing Lead at NCR Voyix
Location
Atlanta, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Brianne Buck

Passionate and driven marketing professional with over 10 years of experience in…

Experience

  1. Integrated Marketing Lead

    NCR Voyix

    Aug 2024 — Present · Atlanta, GA, US

    Lead integrated campaign strategy and execution across both retail and restaurant verticals- Launched the company’s first 360 integrated marketing campaign, aligning content, events, digital, and sales to drive demand and pipeline growth- Built new tracking and reporting framework, transforming ROI measurement and providing executives with real-time visibility- Lead integrated programs to expand adoption of retail technology solutions (POS, self-checkout, AI-driven software)- Partner with leadership, product, digital, and sales to align initiatives with growth objectives- Direct experiential activations at NACS, NRF, and EuroCIS, enhancing brand equity and enterprise engagement

Education

  • University of Alabama

    Bachelor's Degree

  • University of Georgia - Terry College of Business

    Master of Business Administration - MBA

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Brianne Buck — Integrated Marketing Lead at NCR Voyix in Atlanta, GA, US | Unifers