Brianna Reina Showell
VP of Marketing @Reef
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WORK HISTORY
VP of Marketing @Reef
Carlsbad, CA, US
EDUCATION
University of Oregon
Executive MBA
Purdue University
Bachelor's Degree
ABOUT BRIANNA REINA SHOWELL
Energy giver. Curious. Creative These drive my approach to work and life. With a career built in the Apparel & Footwear industry, I am a high-achieving business leader with a track record of driving brand affinity, consumer demand and growth. I am a people-first Marketer that is consumer and product obsessed. My curiosity to figure out why consumers do what they do and want what they want, drives me to help connect them more deeply to the brand and ultimately its products.An energetic and inspiring leader, I\'m driven by a deep belief in pushing boundaries and champion the power of teamwork. I am committed to empowering individuals to reach their peak potential, while delivering game-changing products, unforgettable experiences and unparalleled partnerships.Having worked most of my career in a matrix organization, I know the value of collaboration, clear communication and the ability to deliver a sharp POV. My aim is to build and lead teams that rally around a strong strategic vision & mission that inspires and moves people to action.Key Strengths Include: Consumer Centered Marketing Strategy, Footwear & Apparel Consumer expertise, Vision & Mission setting, Brand Storytelling, Integrated Marketing, Cross-functional Team Leadership, Athlete Relationship Management, Product & Consumer Construct Building.
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