Brian Mok
Partnership Product Manager @AppsFlyer
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WORK HISTORY
Partnership Product Manager @AppsFlyer
San Francisco, CA, US
Drive the development of cutting-edge data connection products such as Pixels, Server-to-Server (S2S) APIs, SDKs, and partner integrations (including MMP, CDP, DMP) that effectively onboard signals from both internal and external sources. Take ownership of managing and debugging events to ensure seamless functionality-Owns and leads top 100 Ad/Martech partner onboarding, technical discovery, and issue resolution. Ran signal optimization sessions to maximize full potential of respectful integration-Manages partner marketplace integration inquiries from ad network, agency and marketing technology partners on various technical topics related to AppsFlyer’s product offering-Work with Partners adops and development team to troubleshoot any SDK implementation issues, heavy focus on server-to-server (S2S) post back integration.Scope, dev, and scale following specialization integrations-Comprehensive cross-platform use cases, including CTV to CTV, CTV to Mobile, PC, and Consoles) with major networks, affiliates and agency partners-Firefly Generative AI to support creative optimization for advertisers, reduce graphic time-to-market and shorten creative testing turn-around time per geo. Google related-Deliver regular updates on Android privacy sandbox (APS) technical integration roadmaps to critical partners through webinars and product marketing materials-Delivered Google Analytics GA4 integration to track mobile events in Firebase via the SDK.
EDUCATION
University of Maryland - Robert H. Smith School of Business
Bachelor's Degree, Econometrics and Quantitative Economics
The Johns Hopkins University School of Medicine
Master of Science (MS), Biomedical/Medical Engineering
Johns Hopkins Whiting School of Engineering
Master of Science, Computer and Information Systems Security/Information Assurance
University of Maryland
Bachelor of Science - BS, Computer Engineering
Army Logistics University - College of Professional and Continuing Education
Operations Research/System Analysis (ORSA-MAC)
ABOUT BRIAN MOK
I build, scale, and optimize Ad/MarTech cloud services, most recently creative optimization via text-to-image LLM deployment. View my 20+ tech/AI credentials at I thrive in fast-paced environments where collaboration, innovation, and execution are paramount. Let\'s connect to explore how I can contribute to your organization\'s growth and success.
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