Brian Hoffner

About Brian Hoffner

I am an AI-driven revenue leader with deep expertise in sales enablement, training, SDR and AE management, full-funnel sales execution, and top-of-funnel pipeline creation. For more than eighteen years, I have transformed sales organizations by building disciplined, data-informed, and highly accountable teams that consistently outperform expectations. I use AI to elevate messaging, streamline outreach cadences, accelerate follow-up, and unlock efficiency and quality at scale.At Moreland University, a business unit of Colibri Group, I modernized the sales organization by implementing AI-powered outreach systems, automated follow-up workflows, and structured daily activity models that significantly improved productivity and conversion across U.S. and international markets. I managed a team of six sales reps and two BDRs while working closely with Operations, Finance, and Marketing to improve forecasting, optimize lead flow, and strengthen GTM alignment. Last year we booked more than twelve million dollars and are on track to reach fifteen to twenty million with projected U.S. growth between twenty and thirty percent.As Head of Sales at iRoofing within Porch Group, I led a team of thirteen sales professionals across new business, renewals, and upgrades. I introduced AI-enabled messaging frameworks, rebuilt outreach cadences, and drove a disciplined call-first culture that increased productivity, reduced churn, and improved customer lifetime value. My leadership approach remained hands-on, focused on coaching, structure, and building systems that support consistent and predictable performance.At HOVER Inc, I led the Sales Development organization and owned both strategy and execution for top-of-funnel pipeline creation. At Interfolio, I oversaw Sales Development and Enablement, building the onboarding, training, and continuous development engine for the entire sales team and ensuring scalable success across the revenue organization.Across every role, my value remains the same. I build elite sales teams. I create clarity, structure, and accountability. I elevate people through coaching and process. And I leverage AI to drive smarter, faster, and more predictable growth.

Experience

1. Sales Manager

   Cbt Nuggets

   Feb 2026 — Present · US

Education

• Dickinson College

  Bachelor of Arts (B.A.), Political Science and Government

  1996 — 2000