Brian Leroy

Finance & Strategy Executive | Building Revenue Architecture & Scalable GTM Systems | Finance-Driven Growth | FinTech & Payments

Role
Sr Director, Sales Development at Blackhawk Network
Location
Bethlehem, GA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Brian Leroy

I\'ve built my career around a simple belief: data should drive action, especially when it comes to growth.Early in my career at American Express and Fiserv, I learned how powerful strategic finance can be when it moves beyond reporting and becomes a driver of decision-making. Working across billion-dollar portfolios, acquisitions, and operational performance, I saw firsthand how financial insight can shape real business outcomes.Those experiences shaped the way I approach leadership today.Over time, I became increasingly interested in the connection between financial strategy and go-to-market execution. How pricing, sales motion, and operational discipline combine to create scalable revenue.At Hiscox, and now Blackhawk Network, that perspective expanded further. Leading teams across a payments business, I\'ve worked at the intersection of finance, technology, and growth, helping translate complex data into clear operating decisions.Today, as Senior Director of Sales Development, I focus on building the systems and processes that power revenue growth. My work centers on revenue architecture, improving sales velocity, strengthening data foundations, and aligning marketing, product, and sales around repeatable growth.What excites me most about this role is the opportunity to bridge two worlds that don\'t always speak the same language: finance and go-to-market execution.Finance provides context.GTM provides momentum.When those two are aligned, companies move faster and grow more predictably.Across every role I\'ve held the goal has been the same: turn complexity into clarity and build systems that scale. Revenue Architecture & GTM Leadership: Sales Development Leadership • Revenue Growth Strategy • Sales Velocity Optimization • Pipeline Development • Cross-Functional GTM Alignment Strategic Finance & Business Strategy: Strategic Finance • P&L Management • Growth Strategy • Pricing Strategy • Financial Modeling • Capital Allocation Transformation & Operational Scale: Financial Transformation • Data-Driven Decision Making • KPI Development • Operational Efficiency • Change Management FinTech, Payments & SaaS: FinTech • Payments Ecosystems • Transactional & Subscription Models • SaaS Metrics (ARR, CAC, LTV) Data & Analytics: Power BI • Tableau • Scenario Modeling • Forecasting • Automation & AI in Decision Support

Experience

  1. Sr Director, Sales Development

    Blackhawk Network

    Jan 2026 — Present

Education

  • Syracuse University - Martin J. Whitman School of Management

    Master of Business Administration - MBA

  • Elmira College

    BS

Skills

  • Strategy
  • Accounting
  • Business Planning
  • Budgets
  • Finance
  • Mergers & Acquisitions
  • Time Management
  • Leadership
  • Budgeting
  • Sales
  • Analytical Skills
  • Management
  • Forecasting
  • Analysis

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Brian Leroy — Sr Director, Sales Development at Blackhawk Network in Bethlehem, GA, US | Unifers