Brian Lassiter

About Brian Lassiter

Global marketing leader with experience driving growth, building brands, and scaling marketing programs across demand generation, brand strategy, communications, events, and public relations. I partner closely with sales and executive teams to turn business objectives into clear, measurable marketing strategies that accelerate pipeline and revenue.My background includes growth marketing and go-to-market execution across digital, content, media relations, and large-scale industry events, with a focus on building high-performing teams and programs that deliver impact.Bachelor of Science in Sport Management and Business Administration (Marketing), North Carolina State University.

Experience

1. Head of Global Marketing

   Net Solutions

   Oct 2025 — Present · Raleigh, NC, US

   Responsible for helping build a high-performing global marketing organization focused on unifying storytelling, data, and performance to elevate brand visibility and accelerate pipeline creation. Partnering with sales, delivery, and product teams to align go-to-market strategy with measurable business outcomes and establish frameworks for sustained growth.

Education

• North Carolina State University

  Bachelor of Science - BS, Business Administration and Management, Marketing

  2014 — 2018

• University of North Carolina Wilmington

  Business Administration and Management, General

  2013 — 2014

• North Carolina State University

  Bachelor of Science - BS, Sport Management

  2014 — 2018

Skills

• Public Relations
• Media Relations
• Salesforce.com
• Press Releases
• Microsoft Excel
• Powerpoint
• Microsoft Office
• Event Planning
• Teamwork
• Qualtrics
• Social Media
• Customer Service
• Lead Prospecting
• Marketo
• Public Speaking
• Research
• Data.com
• Time Management
• Leadership
• Management
• Communication
• Microsoft Word