Brian Latham
Brand & Marketing Leader | Crafting Strategy, Story, and Scale for Design-Led & Growth-Focused Brands
- Role
- Design Sales Associate at B&b Italia
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Brian Latham
As an award‑winning in‑house and agency‑side creative director and brand manager, I’ve…
Experience
Design Sales Associate
Jan 2025 — Present · Boston, MA, US
At B&B Italia, a globally renowned brand in luxury design, I serve as a client-facing brand ambassador—translating architectural vision into product-driven experiences. In this high-touch sales leadership role, I combine deep product expertise, design thinking, and brand stewardship to drive measurable revenue growth and long-term customer loyalty.Highlights:Lead full-cycle sales strategy for high-end residential and commercial furnishings, contributing to consistent revenue performance and elevated brand perception in the Boston market.Cultivate strategic relationships with architects, designers, developers, and property stakeholders—turning one-time transactions into repeat business and referrals.Act as a market intelligence lead on the showroom floor, offering insights into competitor positioning, trend shifts, and customer behavior to inform sales tactics and broader brand strategy.Deliver brand-aligned, high-impact client experiences through curated consultations, personalized design recommendations, and post-sale follow-through that strengthens loyalty and upsell opportunities.
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