Brian Justus

Senior Marketing Account Manager at Nationwide Children\'s Hospital

Role: Senior Marketing Account Manager at Nationwide Children's Hospital
Location: Columbus, OH, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Brian Justus

Senior marketing manager with demonstrated account leadership and extensive experience in health care and other industries from corporate and agency perspectives. Strategic professional with a data-driven mindset and the ability to provide independent consulting as well as leadership among work groups and dynamic teams.

Experience

Senior Marketing Account Manager
Nationwide Children's Hospital
Apr 2007 — Present · Columbus, OH, US
Account management: marketing plan development for physician (referral-source) strategies and consumer communications; service line marketing Neurosciences, Neonatology, Urology, Physical Medicine and Rehabilitation, ENT (Otolaryngology), and Gastroenterology, Hepatology and Nutrition.Physician relations marketing: developed multi-tiered physician email marketing program focused on regional (Ohio and surrounding states) referral sources; as well as national reputation program targeting pediatric sub-specialists to increase U.S.News & World Report reputation scores.Database growth and oversight: originated and cultivated customer database from a handful of prospects to more than regional and national targets; established custom benchmarks and reporting for regional and national customer engagement.

Education

West Virginia University
Bachelor of Science (B.S.), Advertising
West Virginia University
Bachelor's degree, Journalism: Advertising Focus; English Minor
1985 — 1990

Skills

Healthcare
Digital Marketing
Email Marketing
Trade Show Strategy
Brand Development
National Marketing
Publications
Online Advertising
Leadership
Strategic Planning
Advertising
Social Networking
Social Media Marketing
Editing
Strategy
Video Production
B2b
Web Content Management
Copywriting
Social Media
Marketing
Public Relations
Internal Communications
Management
Marketing Strategy
Content Development
Corporate Communications
Public Speaking
Hospitals
Project Management
Advertising Management
Strategic Communications
Marketing Communications
Newsletters
Integrated Marketing
Press Releases
Web Content

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