Brian Hilemon

About Brian Hilemon

As a seasoned leader in the tourism and partnership industry, I specialize in creating innovative strategies that amplify brand awareness, drive profitability, and foster meaningful collaborations. With extensive experience managing membership and advertising sales programs across over San Diego businesses, I’ve built a reputation for cultivating high-impact partnerships and delivering measurable results. In the past three years I’ve created and launched the Tourism Authority’s award-winning Accelerator program and served as chair of Sports San Diego’s Rady Children’s Invitational basketball tournament. In my current role at the San Diego Tourism Authority, I develop and execute multi-channel promotions while managing relationships with top-tier corporate sponsors such as Alipay, San Diego Padres, Expedia, TaylorMade Golf, and Sycuan Casino. My ability to blend strategic insight with creative execution has positioned me as a thought leader sought after to share successful programs and strategies.Passionate about driving growth in San Diego’s hospitality industry, I work to connect businesses with opportunities that enhance their visibility and contribute to the region’s thriving tourism ecosystem.**Key Strengths:**- Strategic advertising and sponsorship sales - Hospitality marketing and partnership development - Contract negotiation and relationship management - Content creation, social media strategy, and digital marketing Whether you’re a local business looking to join the San Diego Tourism Authority or a corporation seeking innovative sponsorship opportunities, I’d love to connect and explore how we can grow together.

Experience

1. Senior Director of Marketing Partnerships

   San Diego Tourism Authority

   Jul 2019 — Present · San Diego, CA, US

   Driving greater partner engagement, revenue and value for the San Diego Tourism Authority.In my role our team connects our Members and corporate partners with the opportunities the SDTA’s sales & marketing programs create.Our team works with over Member businesses across all segments of the tourism industry in San Diego helping grow their visitor markets.Our team develops, sells and delivers online advertising opportunities for our Members to reach visitors, meeting planners and other Members across the SDTA’s various digital platforms.Responsible for a variety of special partnerships and projects as well as community engagement and affairs affecting the tourism industry in San Diego.

Education

• San Diego State University

  B.A., Social Science

  2000 — 2002

Skills

• Advertising
• Marketing
• Public Speaking
• Advertising Sales
• Membership Management
• Online Marketing
• Hospitality Industry
• Fundraising
• Marketing Strategy
• Partnership Development
• Tourism
• Hospitality
• Member Relations
• Trade Shows
• Writing
• Partnerships
• Strategy
• Strategic Planning
• Sponsorship
• Interactive Marketing
• Account Management
• Corporate Sponsorships
• Blogging
• Hotels
• SEO
• Corporate Blogging
• Web Content Management
• Team Leadership
• Corporate Events
• Social Media
• Sales Management
• Social Media Marketing
• Event Planning
• Sales
• Online Advertising
• Management
• Education
• Email Marketing
• Budgets
• Event Management