Brian Graf
Director Marketing Analytics at PGIM
- Role
- Director Marketing Analytics at PGIM
- Location
- Ridgewood, NJ, US
- LinkedIn followers
- 500 followers
About Brian Graf
Senior marketing professional with experience in digital media, financial services and healthcare. Demonstrated proficiency in multi-channel campaign management and digital marketing automation. Skilled in both strategic planning and implementing tactical solutions. Recognized as a creative problem-solver with highly acute analytic skills and strong business acumen. Excellent project management skills and proven ability to deliver results. Specialties: Certified Salesforce Marketing Cloud Email Specialist, Marketing Automation, B2C, B2B, Business Analysis, Multi-Channel Campaign Execution, Strategy Development, Channel Management, Financial Reporting, Direct Mail, Communications, Telemarketing, Contact Strategy, Acquisitions, Data Migration, Vendor and Agency Management
Experience
Director Marketing Analytics
Apr 2022 — Present
Education
US Coast Guard Academy
Bachelor of Science
Loyola College in Maryland
Master of Business Administration (MBA)
Skills
- Forecasting
- Direct Mail
- Data Analysis
- Direct Marketing
- Campaign Strategies
- Budgeting
- Strategy Development
- Customer Segmentation Strategy
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