Brian Moyer

About Brian Moyer

Experienced director of digital media and marketing with a proven history in the entertainment, sports, outdoors, and manufacturing industries. Strong professional skilled in digital strategy, search engine optimization (SEO), social media advertising (paid and organic), Adobe Creative Suite, media relations, CRM management, Google Analytics, KPI tracking, content strategy, and digital campaign development. Adept at leading cross-functional teams, implementing data-driven marketing solutions, and aligning digital initiatives with business objectives.With a unique and diverse background, I’ve seen a lot and been a part of several great companies — but my true passion is for the digital space. From content to marketing to communications and sales, I’ve done it all and continue to look for opportunities to grow, contribute, and learn every day.I bring over 15 years of experience in content development and strategic marketing across both B2B and B2C environments. My work spans platform integration, lead generation, SEO, and the execution of full-funnel digital strategies. I’m experienced with CMS platforms (including WordPress and proprietary systems), Salesforce, and bridging the gap between marketing, technology, and business strategy. I’m known for my ability to connect people with the tools and insights they need, and for bringing clarity and structure to complex digital ecosystems.Outside of work, I enjoy watching and playing various sports including being a member of the Wauwatosa Curling Club, experimenting with homegrown fruits and vegetables, and the occasional glass of bourbon.

Experience

1. Product Marketing Manager

   Visa Lighting

   Jan 2026 — Present · Milwaukee, WI, US

   Executes product marketing and digital strategies across multiple platforms while managing Visa Lighting’s digital presence; including website, email, and social media while driving analytics that connect marketing efforts to measurable business outcomes.Leads go-to-market initiatives, building brand and product awareness, and delivering clear, compelling messaging to lighting designers, architects, engineers, and other decision-makers in the commercial and healthcare lighting markets.

Education

• Georgia Southern University

  Bachelor of Science - BS

Skills

• Adobe Creative Suite
• Video Production
• Video Editing
• Sponsorship
• Online Advertising
• New Media
• Email Marketing
• SEO
• Public Relations
• Press Releases
• Digital Media
• Media Relations
• Video
• Blogging
• Social Media Marketing
• Sem
• Television
• Event Planning
• Producing
• Social Media
• Broadcast
• Digital Marketing
• Media Planning
• Twitter
• Social Networking
• Advertising
• Facebook