Brian Kester

About Brian Kester

As the Digital Governance Lead, I play a pivotal role in guiding digital teams in the comprehension and implementation of corporate policies and risk management frameworks pertaining to digital assets. I ensure adherence to established standards such as the Web Content Accessibility Guidelines (WCAG), the California Privacy Rights Act (CPRA), and the General Data Protection Regulation (GDPR). Driven by a strong commitment to privacy and accessibility, I develop and execute strategies that safeguard patient data while fostering inclusivity in digital marketing initiatives. My efforts facilitate collaboration among IT, marketing, and legal teams to deliver secure, ethical, and user-centric solutions within the pharmaceutical industry.

Experience

1. Associate Director, Digital Governance Lead (Us Human Health)

   Merck

   Oct 2024 — Present · Upper Gwynedd, PA, US

   Establish and maintain collaborative relationships with both internal and external stakeholders to facilitate effective governance and compliance throughout the life cycle of digital resources and assets within digital marketing materials.Serve as a liaison to organizational leaders across IT, marketing, and legal teams to ensure alignment in the implementation of web accessibility standards, domain management, and privacy and consent initiatives related to digital resources, including pharmacovigilance, the California Privacy Rights Act (CPRA), and domain governance.Subject Matter Expert (SME) in Digital Accessibility across digital channels, including the implementation and adoption of Enterprise level WCAG 2.2 AA standards compliance for consumers and healthcare professionals.Active ownership of domain management to ensure best practices are followed and compliance requirements are measured and implemented to enable cybersecurity and risk management. Develop key performance indicators (KPIs) and success metrics for Digital Health Solutions (DHS) initiatives, and provide comprehensive progress reports and results to senior leadership.Adapt enterprise-level policies into localized guidelines and standards for digital governance, encompassing accessibility, privacy, and digital marketing practices, to ensure that digital teams achieve compliance and conformance.Conduct regular evaluations of digital assets to monitor and mitigate risk across digital channels and present findings to leadership, facilitate remediation efforts with teams, and collaborate with relevant stakeholders as needed.

Education

• Virginia Western Community College

  AS, Communication Design

  2001 — 2003

• Art Institute of Philadelphia

  BSS, Graphic Design

  2004 — 2007

Skills

• Web Design
• Collateral
• Graphics
• Html + Css
• Graphic Design
• Adobe Creative Suite
• Interaction Design
• Creative Development
• Cornerstone
• Css
• Graphic Arts
• Typography
• Microsoft Office
• Proprietary Software
• Modular
• Team Workshops
• User Experience
• Content Management Systems (Cms)
• Xml
• Workflow Diagrams
• Adobe Acrobat
• Layout
• Direct Mail
• Communication
• Photoshop
• Brochures
• Digital Publishing
• Pre-Press
• Metadata
• Digital Media
• Posters
• Interactive Media
• Mac
• Publishing
• Critical Thinking
• Advertising
• Quarkxpress
• Technology Integration
• Strategic Planning
• Production