Brian Allan
Marketing Copywriter @Lume Deodorant
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WORK HISTORY
Marketing Copywriter @Lume Deodorant
Wrote all email and SMS copy, incl. broadcast, transactional, & automated flow emails• Wrote radio and podcast script copy• Wrote copy for digital platforms, incl. Meta ad copy, on-image headlines, on-video TikTok hooks• Wrote copy for specific web deals, incl. homepage copy, banner copy, collection pages• Collaborated with the wider copy team to name bundles, campaigns, & more• Collaborated occasionally with the print & ISM team for any ad hoc copy requests• Participated in team ideation sessions
EDUCATION
Warwick Valley High School
Regents Diploma with Advanced Designation
Skidmore College
Bachelor of Arts (B.A.)
Boston University
Master of Fine Arts - MFA
SKILLS
ABOUT BRIAN ALLAN
Writer, reader, runner, and proponent of the Oxford comma. Based in Hoboken, NJ.
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