Brian Allan

Copywriter @ Lume Deodorant

Role
Marketing Copywriter at Lume Deodorant
Location
Hoboken, NJ, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Brian Allan

Writer, reader, runner, and proponent of the Oxford comma. Based in Hoboken, NJ.

Experience

  1. Marketing Copywriter

    Lume Deodorant

    Mar 2023 — Present

    Wrote all email and SMS copy, incl. broadcast, transactional, & automated flow emails• Wrote radio and podcast script copy• Wrote copy for digital platforms, incl. Meta ad copy, on-image headlines, on-video TikTok hooks• Wrote copy for specific web deals, incl. homepage copy, banner copy, collection pages• Collaborated with the wider copy team to name bundles, campaigns, & more• Collaborated occasionally with the print & ISM team for any ad hoc copy requests• Participated in team ideation sessions

Education

  • Warwick Valley High School

    Regents Diploma with Advanced Designation

    2009 — 2013

  • Skidmore College

    Bachelor of Arts (B.A.)

    2013 — 2017

  • Boston University

    Master of Fine Arts - MFA

    2017 — 2018

Skills

  • Training
  • Creative Writing
  • English Literature
  • Management
  • After Effects
  • Indesign
  • Photoshop
  • Adobe Creative Suite
  • Storytelling
  • Customer Service
  • Journalism
  • English Grammar
  • Digital Media
  • Illustrator
  • Microsoft Word
  • Writing
  • Social Media
  • Mathematics
  • Critical Thinking
  • Editing
  • Spanish
  • Powerpoint
  • Microsoft Excel
  • Essays
  • Imovie
  • Film
  • Microsoft Office

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Brian Allan — Marketing Copywriter at Lume Deodorant in Hoboken, NJ, US | Unifers