Brian Canfield
- Role
- Sales Director at Smithfield Foods
- Location
- Chesapeake, VA, US
- LinkedIn followers
- 500 followers
About Brian Canfield
Driven and results-oriented B2B and B2C sales executive – specializing in value-add…
Experience
Sales Director
Mar 2023 — Present
Sales Director for Smithfield Specialty Food Group brands; including The Peanut Shop of Williamsburg and Smithfield Marketplace. • Grow existing accounts and expand market penetration for assigned channels. • Manages and develops sales team and Brokers; directs staffing, training and performance evaluations to develop and manage established sales programs. • Manage customer service team, catalog sales coordinators (E-commerce) and external sales broker’s network. • Responsible for…
Education
Ashworth College
Bachelor’s Degree, Ebusiness Marketing
2012 — 2016
Skills
- Spectra
- Consumer Products
- Iri
- Strategy
- Strategic Planning
- Merchandising
- Marketing
- Cross-Functional Team Leadership
- Selling
- Pricing Strategy
- Pricing
- Market Planning
- Direct Store Delivery
- Categorization
- Grocery
- Sales
- Fmcg
- National Accounts
- P&L
- Crm
- Marketing Strategy
- Negotiation
- Customer Insight
- Management
- Private Label
- Team Building
- P&L Management
- Account Management
- Wholesale
- B2b
- Nielsen
- Product Development
- Shopper Marketing
- New Business Development
- Ac Nielsen
- Profit
- Key Account Management
- Trade Marketing
- Inventory Management
- Retail
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