Brian Burriss

About Brian Burriss

As an experienced professional with a background in Strategic Alliances, Channel…

Experience

1. Sr Manager Product Marketing and Alliances

   TD SYNNEX

   Sep 2019 — Present

   TDSYNNEX is a leading technology distributor that operates at the center of the channel, working with vendors to bring their products to market through our network of resellers. Leading a team of Product Managers, Business Development Managers and Marketing Strategists in the ConnectSolv organization, bringing a unique combination of channel sales and marketing, telecom expertise, sales focus, and technical acumen to the team. Specializing in managing the full sales lifecycle through the channel of vendor partners such as AT & T, Verizon, and T-Mobile wireless activation business, hardware vendors like Cradlepoint, Nokia and Digi as well as UCaaS, CCaaS and CPaaS, vendors like Ring Central, 8x8, and Vonage. Providing strategic approach to partnerships that drives sales through the indirect channel of resellers by identifying targeted resellers through market research and data analytics. Utilizing extensive marketing experience, Go-To-Market strategies with vendors are developed with best practices for growing sales in the channel. • Implemented immediate improvements in the sales cycle, forecasting, and Marketing ROI reporting. • Revitalized the vendor planning process with Business Plans that include Sales and Marketing tactics and timeline. • Consistently exceed quarterly goals through innovative marketing campaigns. • Streamlined the onboarding process for new channel partners, reducing ramp-up time by 50% Initially, led a team inside the Cybersecurity division as a Security Solutions Partner Executive and oversaw strategic partnerships with Akamai and Deep Instinct, leading to increased sales through the channel. Utilized market research and data analytics to identify targeted resellers and develop business plans for success. Matrix Managed a cross-functional team of Product Managers, Marketing Managers, Business Development representatives, and Solution Engineers to support the full sales lifecycle.

Education

• Missouri State University

  Bachelor of Science, Computer Information Systems

  1995 — 1998

• Missouri State University MBA Program

  Master of Business Administration (MBA), Marketing/Marketing Management, General

  2015 — 2018

• Missouri State University

  Master of Science, Computer Information Systems

  2000 — 2002

Skills

• Cloud Computing
• Cross-Functional Team Leadership
• Solution Selling
• Start-Ups
• Consumer Electronics
• Computers
• Telecommunications
• Strategy
• Mobile Devices
• Business Analysis
• Strategic Planning
• Consulting
• Team Leadership
• Sales Process
• Entrepreneurship
• Microsoft Office
• Crm
• Software Development
• Management
• Channel Partners
• Salesforce.com
• Selling
• Project Management
• Direct Sales
• Event Planning
• Sales
• Vendor Management
• E-Commerce
• Program Management
• Networking
• Business Development
• Product Development
• Professional Services
• Tablets
• Business Process Improvement
• Product Management
• Strategic Partnerships
• Team Building
• Integration
• Saas