Brian Aoyama

About Brian Aoyama

I build modern go-to-market teams. I\'m passionate about using marketing as a strategic lever to accelerate company-wide learning cycles and drive growth. And I love developing high-performing, fiercely motivated teams.I\'ve been the first Marketing/GTM leader at three startups, joining at seed stage, reporting to the CEO, and leading through multiple funding rounds and growth stages. As a result, I excel at shifting between high-level strategy and hands-on execution.I earned my MBA from Stanford, where I graduated as a Siebel Scholar (Top 5), Arjay Miller Scholar (Top 10%), and was deeply involved in the school\'s leadership coaching program as an Arbuckle Fellow.I\'m a big believer in pursuing curiosity down unconventional paths - whether designing my own major, enrolling in language immersion courses, or spending nearly a decade living overseas. I\'ve found that during periods of rapid change, the most valuable skill is the ability to dive in and build mastery quickly.

Experience

1. Founding Head of Marketing

   Medscout

   Sep 2023 — Present · San Francisco, CA, US

   MedScout is a revenue acceleration platform for life science companies. Our software arms medtech sales professionals with actionable medical claims intelligence, streamlining how they create territories, prioritize pipelines, and clinch those critical deals.

Education

• Davidson College

  B.A., East Asian Studies

• Stanford University Graduate School of Business

  Master of Business Administration - MBA

  2019 — 2021

Skills

• Business Strategy
• Management Consulting
• Strategy
• Strategic Planning
• Research
• Strategic Consulting
• Chinese
• Market Entry
• Financial Modeling
• Private Equity
• Market Research
• Training
• Financial Analysis
• Data Analysis
• Entrepreneurship
• Emerging Markets
• Due Diligence
• Public Speaking