Briana Fishbein
Revenue Enablement / Sales Operations Manager - GTM Strategy | Process Optimization | Data Analytics & Insights | Performance Monitoring & Training
- Role
- Senior Sales Operations Manager Salesforce Administrator at SATO America
- Location
- Kingsport, TN, US
- LinkedIn followers
- 500 followers
About Briana Fishbein
I\'ve traversed a diverse career path, beginning in mental health where I honed my skills in goal-setting and strategizing, before venturing into the realm of business operations. It was during my tenure in North Carolina that I felt a shift in focus, transitioning from individual growth to optimizing organizational efficiency. Drawn to the ever-evolving landscape of Sales and Revenue Operations, I found my niche in a role that marries creativity with strategic acumen, where problem-solving isn\'t just about the destination but the journey itself. This department is the lifeblood of any business, driving efficiencies, data-informed decision-making, cross-functional alignment, customer experience, and scalability. My affinity for it stems from my knack for identifying gaps within business processes and implementing effective solutions. Each day presents a new puzzle to solve, whether it\'s optimizing marketing strategies, enhancing onboarding processes, or revamping sales workflows. My passion lies in continuous improvement, constantly seeking out opportunities to refine and streamline operations. My journey to success has been paved with diverse experiences across different business functions, complemented by a robust educational background. Starting in Mental Health instilled in me the importance of listening and understanding human behavior, skills that have proven invaluable in driving change management initiatives. I bring more than just technical expertise to the table; I embody a spirit of partnership, collaboration, and innovation. I\'m not just here to fulfill tasks; I\'m here to drive meaningful change, contribute positively to the team, and propel the organization forward. A few accomplishments I\'m proud of include:· Designed and implemented a new Channel Partner Program, driving an additional $20 million in sales growth within 12 months of the initial launch.· Enhanced sales potential by fully automating quotational pricing for over products across 23 distinct Channel Tier Programs and 7 Product Divisions, eliminating manual calculations entirely.· Improved operational efficiencies of quotational by reducing manual data entry by 96%, enhancing visibility into product margin management, and streamlining usability.· Elevated annual revenue generation by spearheading partner training initiatives and serving as the Global GMC Lead in developing the Reseller LMS Training Platform.I am focused on putting my passion and skills to good use. If you believe that I can help you, please get in touch or connect.
Experience
Senior Sales Operations Manager Salesforce Administrator
Nov 2019 — Present · Charlotte, NC, US
Drive revenue optimization efforts by overseeing Salesforce and Go-To-Market (GTM) initiatives, with a focus on aligning and monitoring the efficiency of sales, marketing, and client success operations to optimize revenue generation, enhance operational efficiencies, and drive sustainable growth. Leverage strong analytical skills, operational expertise, and leadership abilities to streamline processes, deploy scalable solutions, and encourage cross-functional collaboration across departments. Deliver roadmaps, Key Performance Indicator (KPI) attainment, and actionable updates during Quarterly Business Reviews to Executive Leadership. Manage, cultivate, and recruit a diverse Sales Operations Team consisting of Project Management, Salesforce, and Reporting Analytics professionals. Lead a team of three direct reports and 35+ indirect while also supporting 250+ system users.• Enhanced End-to-End Customer Lifecycle by conducting Gap Analysis, implementing strategic processes, creating training curricula, and standardizing policies and procedures.• Improved operational efficiencies and sales performance by systematically automating and streamlining pre & post-sales workflows.• Strengthened the technology stack by implementing a full scope of new programs and systems.• Enhanced transparency of revenue outcomes providing analytical dashboards and reports to Sales, Executive Leadership, and Internal Teams, utilizing BI Tools to blend data from ERP, CRM, MS365, and external sources.• Boosted sales process efficiency with systematic assignment of sales quotas, territory management forecasting, commissions tracking, approval processes, deal management, NDA handling, custom quoting, and channel programs.
Education
Moses Brown
High School Diploma, General Studies
Northeastern University
Master of Business Administration (MBA), Duel concentration in Finance and Information Technologies
Florida Metropolitan University
Master’s Degree, Criminal Justice/Law Enforcement Administration
Northeastern University
Bachelor’s Degree, Psychology
Skills
- Process Improvement
- Management
- Business Analysis
- Manufacturing
- Sales Management
- Time Management
- Microsoft Office
- Sales
- Bpmn
- Sales Operations
- Customer Service
- Powerpoint
- Microsoft Excel
- Inventory Management
- Salesforce.com
- Account Management
- Cross-Functional Team Leadership
- Leadership
- Writing
- Business Development
- Customer Satisfaction
- Communication
- Research
- Business Process Improvement
- Project Management
- Product Management
- Strategy
- Public Speaking
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