Briana Peters
Experienced Marketing & Communications Professional
- Role
- Communications Specialist at EBSCO Information Services
- Location
- Toledo, OH, US
- LinkedIn followers
- 500 followers
About Briana Peters
I love developing creative stratgies for customers to engage with a business or brand…
Experience
Communications Specialist
Dec 2022 — Present
Work with Product Marketing to promote products to current and potential customers• Advise copywrites on creating blogs that are optimized for search engines and social media• Collaborate with Marketing and Product Management on creating marketing plans for product launches• Lead onsite conference communications through use of company social media channels• Report social media and blog analytics through Hootsuite to product stakeholders, and create strategy both quarterly and annually• Create digital marketing plans annually based on platform engagement, algorithms and best performing content types (videos, static images, pdfs, etc.)• Assist team in overseeing corporate social media accounts including LinkedIn, Facebook, Instagram and Twitter, with following of over total• Produce and Distribute press releases to appropriate media outlets through Cision PR Newswire
Education
Lourdes University
Master's degree
2012 — 2015
Bowling Green State University
Bachelor of Arts (B.A.)
2007 — 2011
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