Brian vander Meyden
Executive Vice President, Global Marketing
- Role
- Brand Director - Beauty at kate spade new york
- Location
- Southampton, NY, US
- LinkedIn followers
- 500 followers
About Brian vander Meyden
Accomplished and results oriented marketer with 15+ years of sales and marketing…
Experience
Brand Director - Beauty
Aug 2012 — Present · New York, NY, US
Serve as general manager responsible for all activities within the beauty division (fragrance and color cosmetics) including brand strategy, product development, sourcing, purchasing, warehousing, sales, global marketing, media and trade marketing efforts in support of both B2B and B2C sales.* Successfully developed and introduced two fragrance pillars achieving top rankings in key accounts.* Expanded distribution from 100 doors to over 2500 doors while maintaining performance in existing distribution.
Education
Trinity Christian College
BS
1990 — 1994
Skills
- Marketing Research
- Marketing
- Promotions
- Fragrances
- Market Research
- International Marketing
- Luxury Goods
- Strategy
- E-Commerce
- Product Development
- Beauty Industry
- Global Marketing
- Beauty
- Marketing Management
- Media Planning
- Personal Care
- Competitive Analysis
- Packaging
- Fragrance
- Marketing Strategy
- Brand Development
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