Brian Toombs

About Brian Toombs

Brian is a seasoned digital media executive with expertise in creatively building and executing content partnerships, particularly with advertisers. As a senior leader, he possesses extensive experience in creative development, packaging & ad sales strategy, business development, team building & management, talent negotiation, pitching and production. He was named to The Hollywood Reporter’s “35 under 35” class of 2019. Brian currently serves as Head of the Roku Brand Studio, reporting to the Head of Content. His focus is to build streaming entertainment partnerships with advertisers. He leads an experienced team of creative producers and project managers who create, execute, and manage custom content partnerships with brand partners and act as conduit to The Roku Channel’s programming.As the SVP, Digital at Funny Or Die, Brian oversaw the Partner and Programming teams, creating and distributing all of the original and branded content for FOD\'s audience of over 40M fans. During this time, Brian helped execute over 500 digital content partnerships, the majority of which with advertisers. As a member of the senior leadership group, Brian collaborated with other FOD executives on operation and growth strategies. Brian co-founded and chaired the Motion Picture Television Fund\'s NextGen Board of Directors for ten years and currently serves on the Alumni Board of Directors for the Media School at Indiana University-Before FOD, Brian worked as a producer, writer and digital executive. He served as a Development Executive at MCN Maker Studios. He also wrote and produced television shows for Spike TV, Discovery Channel and History Channel.Brian was a key founding member of the first Digital Development Department at FremantleMedia NA and was the first Digital Content Producer for PriceIsRight.com. He also served as Co-President of the Junior Hollywood Radio and Television Society (JHRTS). Brian got his start in entertainment as the Second Assistant to the President of Entertainment at FOX Broadcasting Corp.

Experience

1. Head of Brand Studio

   Roku

   Jan 2021 — Present · Los Angeles, CA, US

Education

• Indiana University Bloomington

  Bachelor of Arts (BA), Media Studies

Skills

• Screenwriting
• Digital Strategy
• Television
• Mobile Marketing
• Content Strategy
• Strategy
• Digital Media
• Digital Marketing
• Advertising
• Strategic Partnerships
• Social Media
• Film
• Video Production
• Web Video
• Video
• Entertainment
• Branded Entertainment
• New Media