Brian Notz

About Brian Notz

Creative director and marketing professional with more than 20 years’ experience and a…

Experience

1. Director, Brand and Creative Services

   Ricondo & Associates, Inc.

   Feb 2018 — Present · Chicago, IL, US

   Direction and lead creative development of the Ricondo brand. Leader of Ricondo rebrand projects including competitive research and interviews, website design and strategy, copy and brand voice development, branded graphic elements in all media, domestic and international logo registrations, and complete brand guide. As the primary brand advocate, communicates all brand development and presentations to company leadership and staff.Development of professional talent and processes that enable the Ricondo designers to deliver high quality products–on time.AccomplishmentsRebuild of Ricondo website resulting in 50% increase in visits per week, with reductions in bounce rates.Design of new Ricondo website and launch of updated brand guides, graphics and templates for all media – August 2019.Portrait photo program. Primary photographer and direction of portrait photoshoots of all client facing consultants (170+ people).Large masterplan and long-term projects with complex organizations that communicate goals and objectives through design strategy and visual graphics. Clients include: City of Chicago, Los Angeles World Airports, LaGuardia International Airport, City of Dallas, Broward County Aviation Department, Atlanta International Airport, San Francisco International Airport, Metropolitan Washington Airports Authority.Developed new corporate brand guidelines including: internal and external messaging; brand and logo architecture; color and font families; image styles; collateral templates; ad campaigns, including out of home; and a variety of digital media.Art direction, production, and coordinated photo shoots to expand corporate brand photo library to over unique images for use in client projects, the Ricondo website, ad campaigns, and collateral.Built a web-based project management tool to traffic over creative projects (annually) for in-house marketing team.

Education

• Harper College

  AA, Design and Applied Arts

  1988 — 1991

• Northern Illinois University

  Bachelor of Fine Arts - BFA

• San Francisco State University

  MFA, Studio Arts

  1997 — 2000

Skills

• Multimedia
• Advertising
• Direct Mail
• Creative Services
• Indesign
• Graphic Design
• Mac
• Photography
• Brand Development
• Logo Design
• Art Direction
• User Interface Design
• Marketing Communications
• Illustrator
• Html
• Management
• Leadership
• Marketing
• Web Design
• Creative Direction
• Graphics
• Css
• Email Marketing
• Adobe Creative Suite