Brian McGee
Executive Product, Design & Marketing Leader | Driving $330M+ Growth Through Customer-Centric Strategy, Digital Innovation & Scalable Execution
- Role
- Lead Director Digital Product at CVS Health
- Location
- Bethlehem, PA, US
- LinkedIn followers
- 500 followers
About Brian McGee
Strategic Product Leader with 15+ years driving multi-year product and experience strategy, roadmap execution, and cross-functional delivery across large-scale consumer and B2B platforms. Proven track record in building and developing high-performing teams and leveraging customer insights and analytics to prioritize investments and deliver measurable business outcomes. Skilled at aligning engineering, design, operations, legal, and business partners to deliver compliant, user-centric solutions at scale in fast-paced agile environments. Established talent development and performance management frameworts to scale team capability, increase ownership, and elevate product and experience quality.
Experience
Lead Director Digital Product
Dec 2025 — Present
Set direction for the digital product organization, aligning priorities to customer value, business outcomes, and long-term growth- Translate leadership goals into clear product strategy, roadmaps, and execution plans teams can realistically deliver- Lead and develop product leaders and managers, strengthening product thinking, ownership, and accountability- Partner across engineering, design, analytics, and business teams to drive aligned decisions, smart tradeoffs, and consistent delivery.
Education
Strayer University
Master of Business Administration (MBA)
2014
Temple University
Bachelor of Arts (B.A.), Communications
2003 — 2010
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