Brian McCormick

About Brian McCormick

Sales & GTM leader with 20+ years of experience helping B2B SaaS and purpose-driven companies drive meaningful, sustainable growth.Often brought in at growth inflection points, I help organizations launch new products, accelerate pipeline, expand partner ecosystems, and navigate periods of change. My experience spans early-stage startups through acquisition, with leadership as both player and coach across direct enterprise sales, go-to-market strategy, partnerships, and sales & marketing operations.Experiencing the dawn of the internet through the rise of the Cloud has fostered a forward-thinking mindset focused on what’s possible. Curiosity and creative problem-solving fuel continual learning, experimentation, and innovation—now including AI—to improve how teams learn, operate, sell, and lead.Known for a hands-on, outcomes-driven approach, I build scalable GTM systems, develop high-performing teams, and align Sales, Marketing, and Product around a clear growth motion in complex buying environments.I’m drawn to purpose-driven brands that improve lives, strengthen organizations, and positively impact people and the planet.At the core of my approach are five principles: curiosity, empathy, purpose, resilience, and joy—guiding growth that’s not only effective, but lasting and human.

Experience

1. Sales Executive Healthcare

   Global Payments Inc.

   Feb 2026 — Present

Education

• University of Michigan

  Bachelor of General Studies

Skills

• Product Marketing
• Website & App UI Design
• Business Development
• Marketing Communications
• Drupal
• Leadership
• Start-Ups
• Lean Startup
• Program Management
• Marketing Strategy
• Agile Methodology
• Entrepreneurship
• Saas
• Salesforce.com
• Marketing
• Tableau
• Positioning
• Google Analytics
• Photoshop
• Strategic Planning
• User Experience Design
• User Needs Assessment & Testing
• Social Media
• Social Entrepreneurship
• Business Model Development
• Agile Methodologies
• Wireframes
• Management
• Brand Development