Brian Malinowski
Media & Analytics Leader: Omnichannel Strategy, Data Management, Performance Measurement
- Role
- EVP Performance at MERGE
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Brian Malinowski
Driving bespoke analytics and performance attribution to support strategic decision making with senior leaders across a diverse client set. Specialized focus within the healthcare/pharma ecosystem to support design and implementation of best in class solutions across the data landscape.People first leadership approach helping to grow expansive analytics teams and provide mentorship, support, and learning/growth to both my team and the organizations I partner with.
Experience
EVP Performance
Oct 2025 — Present · Philadelphia, PA, US
Group leadership across Media Strategy, Activation, and Analytics. Partnering with Decision Science to support advanced analytics solutions, AI readiness & consulting
Education
Drexel University's LeBow College of Business
Bachelors, Business Administration - Marketing & Advertising
Skills
- Competitive Analysis
- Social Media Marketing
- Google Analytics
- Media Planning
- Sem
- Google Adwords
- Doubleclick
- Digital Marketing
- Ppc
- Email Marketing
- Market Research
- Web Analytics
- New Media
- Marketing
- Awareness Programs
- SEO
- Analytics
- Custom Reporting
- User Experience
- Advertising
- Emerging Media
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