Brian Decker
Senior Business Analyst
- Role
- Sr Business Analyst Project Manager at Integris Group
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Brian Decker
Dynamic and results-oriented Business Analyst with over 10 years of experience driving enterprise technology initiatives, including 8+ years of hands-on business analysis across Salesforce and ServiceNow platforms. Proven ability to gather and translate complex business requirements into actionable user stories and functional specifications. Skilled in facilitating Agile ceremonies, coaching teams on Scrum practices, and removing impediments to ensure continuous delivery and team success.Experienced in supporting large-scale Salesforce applications, data models, DevOps practices, and ServiceNow ITSM and CMDB/CSDM frameworks. Proficient in Jira administration and Agile methodologies with a strong focus on stakeholder engagement, process optimization, and continuous improvement. Known for building strong cross-functional relationships, managing priorities across multiple initiatives, and delivering scalable, user-centered solutions that align with business goals.Key Skills and ExpertiseBusiness Analysis & Agile DeliveryExpert in conducting discovery sessions, gathering business and functional requirements, and aligning project goals with stakeholder needs.Skilled in writing detailed user stories and acceptance criteria, maintaining product backlogs, and supporting backlog refinement.Scrum Mastery & Agile FacilitationCertified Scrum Master experienced in leading daily stand-ups, sprint planning, reviews, and retrospectives to foster continuous improvement.Proven ability to coach teams in Agile practices, promote collaboration, and support a self-organizing, high-performing team culture.Salesforce and ServiceNow ExpertiseStrong hands-on experience with Salesforce Sales, Service, and Community Clouds; and ServiceNow ITSM, CMDB, and CSDM modules.Collaborated with technical teams to implement scalable, customized solutions and improve end-user experience.Stakeholder Engagement & CommunicationAdept at working with business leaders, developers, and product owners to gather feedback, manage expectations, and deliver value-driven solutions.Skilled in translating technical concepts into business-friendly language to ensure shared understanding and alignment.Process Optimization & Continuous ImprovementTalented in identifying inefficiencies and proposing data-driven solutions to streamline workflows, reduce costs, and enhance system performance.Strong focus on continuous learning and applying emerging best practices to drive innovation and operational excellence.
Experience
Sr Business Analyst Project Manager
May 2025 — Present
Spearheaded the migration of the European eCommerce platform from Shopify to Salesforce Commerce Cloud (SFCC), leading end-to-end delivery across design, data migration, and integration workstreams.• Drove Salesforce Commerce Cloud architecture planning, including multi-site configuration, product catalog management, and integration with Microsoft Dynamics 365 for real-time order, inventory, and pricing synchronization.• Partnered with business and technical stakeholders to optimize product and customer data flows, enabling a unified digital commerce ecosystem that improved page load times, checkout speed, and conversion rates.• Defined custom integrations between SFCC, CRM, and ERP systems via REST APIs, ensuring data consistency across global regions.• Developed detailed user stories, acceptance criteria, and sprint deliverables to translate merchandising and customer experience goals into actionable backlog items.• Led post-migration stabilization and optimization, managing triage, defect prioritization, and release enhancements to improve site uptime and transactional accuracy.• Mentored development teams on Salesforce Commerce Cloud best practices, ensuring compliance with platform architecture standards and reusable component design.• Managed a large-scale POS modernization initiative across 10 theme park F&B locations, transitioning from Appetize to Xenial self-service kiosks and back-end kitchen display systems.• Oversaw Agile/DevOps delivery, infrastructure readiness, and vendor execution to ensure seamless deployment across high-volume park environments.• Delivered MFO (Mobile Food Ordering) system enhancements improving throughput, order accuracy, and data visibility enterprise-wide.
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