Brian Daniels

Experience

1. Director, Advertiser Success

   adMarketplace

   Nov 2023 — Present · New York, NY, US

   Boosted existing account revenue 14% YoY in Q1’24 in the midst of marketers being challenged to do more with less• Successfully onboarded and secured renewal from one of the world’s largest sports footwear and apparel brands• Oversee team that develops and executes the short and long term strategy of 9x blue chip accounts across multiple verticals like Apparel (Fast Fashion, Luxury, Sports), Office Supplies, Banking, and Auto• Create sustainable, long term relationships with brand and agency clients by aligning on business objectives, understanding the larger market, selling new products, and ensuring our media’s value is clearly captured and articulated via measurement and reporting• Form meaningful personal relationships with clients via routine check in calls, QBRs, and entertainment experiences such as dinners, sports events, paint and sips, etc.• Navigate various decision maker swaps including agency transitions and in housing• Modify existing and introduced new processes to increase team’s ability to maximize revenue growth• Work across the organization with Campaign Management, Pricing, Publisher, Product and Measurement/Reporting/Operations teams to ensure clients receive white glove service and all potential revenue is unlocked• Work up the organization to ensure risks are escalated and wins are highlighted