Brian Arend
Retired Sales Executive, Consultant in CPG focused on Walmart, Inc. Opportunities
- Role
- Director of Sales, Gatorade and Warehouse Beverage Sales at PepsiCo
- Location
- Rogers, AR, US
- LinkedIn followers
- 500 followers
About Brian Arend
Senior Sales leader with a demonstrated history of delivering double digit top & bottom line growth in large, national retailers including both Walmart and Sam\'s Club. Excelled in roles of increasing responsibilities with a demonstrated talent for aligning corporate vision & goals with organizational strategy to deliver above-plan business results. Key strengths include financial/analytical acumen, strategic/annual planning, warehouse and DSD distribution/logistic network knowledge and P&L ownership. Collaborative leader who focuses on coaching and developing talent that yields high performing, and highly engaged teams.
Experience
Director of Sales, Gatorade and Warehouse Beverage Sales
May 2015 — Present · Bentonville, AR, US
Lead PepsiCo Warehouse beverage team with total annual sales of $500MM in Category 40 items in Sam’s Club; Gatorade, Aquafina, Lipton Iced Tea, and Tropicana. Developed JBP plan to accelerate growth of Category 40, increasing member value 14%, and growing Share of Market.8%.• Negotiated multi-year commitment for Gatorade as exclusive Sports Drink supplier • Reversed multi-year sales and distribution declines on PEP items resulting in double digit top and bottom line growth• Led internal development team for Sam’s exclusive tests and new item launches, including Organic items and packaging redesign.
Education
Wayland Baptist University
BA, Business Admin
1993
Skills
- Sales
- Strategic Planning
- Selling
- Retail
- Direct Sales
- Nielsen
- Forecasting
- Management
- Merchandising
- Program Management
- Grocery
- Consumer Products
- Supply Chain Optimization
- Trade Marketing
- Human Resources
- P&L Management
- Key Account Development
- Iri
- Direct Store Delivery
- Customer Marketing
- Fmcg
- Shopper Marketing
- Customer Insight
- National Accounts
- Sales Operations
- Fast-Moving Consumer Goods (Fmcg)
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