Brett Sheppard

About Brett Sheppard

30+ professional references on LinkedIn; see reference section below.Technically proficient: at age 15 set up & managed 1st relational database for a startup that scaled to US$50M/year & acquisition by Symantec. Starting at age 19, analyzed U.S. military classified databases onsite in Northern VA and the Pentagon as a defense contractor with a security clearance. Served for 5 years as a senior analyst at Gartner, based in US, Europe, and Asia/Pacific, covering data infrastructure, analytics, and related technology segments.

Experience

1. Head of Product Marketing and Demand Gen

   Marketing Dúnedain

   Jan 2019 — Present

   Hands-on interim / fractional marketer for rapid-growth cloud / SaaS firms in multiple market segments:• Contributions included account-based marketing (ABM), content creation, demand gen, messaging, partnerships, press & analyst relations, product launches, product marketing and sales enablement. • Work in AI, data analytics, DevSecOps, martech, sales enablement, and related market segments.• Refined, validated & evangelized unique value proposition to prospects, partners & market influencers.• Created “larger-than-life” market presence in resource-constrained environments while driving growth.• Author of \"Marketing for Rapid-Growth Startups\" blog series at https://bit.ly/3ssHbKbRecent work samples (2024): • Article for HR tech startup SkyHive (acquired by Cornerstone):\"Mitigate HR AI Bias: 5 Crucial Questions from Gartner® to Ask Your Vendors\", published May 2024 at https://bit.ly/4c3PJeD• Article for BI + AI vendor MicroStrategy:\"Join the Third Generation of Business Intelligence\", published March 2024 at https://bit.ly/3RgkxRv• Product demo recording for data science startup Patterns.app:\"Flight Patterns Product Demo\", published April 2024 at https://bit.ly/3VtPHY5Learn more at marketingdunedain.com

Education

• Rotary International

  Rotary International scholarship for 1 year of studies in Europe during high school.

• University of Virginia

  B.A. with Honors & Phi Beta Kappa, Government & Foreign Affairs

• University of Pittsburgh

  M.A. with Asian Studies certificate

Skills

• Marketo
• Software as a Service (Saas)
• Google Adwords Professional
• Corporate Marketing
• Business Intelligence
• Hadoop
• Sql
• Management
• Selligent
• Product Management
• Microsoft Office
• Social Media
• Solution Marketing
• Sas
• Salesforce.com
• Web Analytics
• Geospatial Data
• Tableau
• Neo4j
• Program Management
• Marketing
• Business Analytics
• Data Management
• Analysis
• Business Objects
• Mobile Applications
• Saas
• Display Advertising
• Demand Generation
• Enterprise Software
• Cartodb
• Start-Ups
• Cloud Computing
• Google Analytics
• Platform as a Service
• Cognos
• Product Marketing
• Big Data
• Lead Generation
• Splunk