Brett Lanuti
Senior Healthcare Executive ➤ Purpose-Driven Entrepreneur | Innovator | Exit Strategist | Culture Creator » Taking Startups with Meaningful Missions to Multi-Million-Dollar Enterprises
- Role
- CEO CRO Digital Health Healthcare Technology Growth Market Positioning at Us Digital Health
- Location
- San Diego County, CA, US
- LinkedIn followers
- 500 followers
About Brett Lanuti
Outworking the competition at every level and maximizing my national network – this is my…
Experience
CEO CRO Digital Health Healthcare Technology Growth Market Positioning
Apr 2023 — Present · San Diego, CA, US
US Digital Health is a distribution partner for Medship, a provider of innovative surgical dressings to improve patient outcomes. US Digital Health also represents Plethy, the provider of Recupe, an MSK Platform that Improves at-home care with advanced digital Insights with an on-the-go recovery platform to augment care providers to extend care beyond the clinic, empowering patients to take charge of their recoveries.US Digital Health’s market position is unique in its platform to provide value to post-operative patients while bringing additional revenue to orthopedic and neurosurgical clinics. As Managing Member for this exciting startup, I have full operational responsibility for every aspect of the business. From May 2023 to October 2023, I recruited 10 independent sales associates, growing accounts from zero to over 25 across the US in five months. Revenue opportunity is $5M-9M in annualized sales in 2024.
Education
University of Arizona
Business Admin, Business Administration and Management, General
1984 — 1987
Skills
- Sales
- Operating Room
- Capital Equipment
- Surgeons
- Medical Devices
- Disposables
- Surgical Instruments
- Market Development
- Orthopedic
- Spine
- Neurosurgery
- Product Launch
- Surgery
- Sales Operations
- Selling
- Commercialization
- Cross-Functional Team Leadership
- Sales Management
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