Brett Cook
Senior Retail & Visual Merchandising Leader | Transforms Brands Across Markets | Change Management Leader| Global HQ & Multi-Unit Expertise | Driving Creative Innovation & Results
- Role
- Regional Visual Manager, Gap at Gap
- Location
- Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Brett Cook
As a senior retail leader in Visual Merchandising and Brand Experience, I bring a proven track record of directing multi-store, flagship, and regional strategies that drive measurable business performance. I have led visual strategies across 21 global flagship locations, overseeing a portfolio that influenced over $800M in revenue, while ensuring brand consistency, innovation, and elevated customer experiences.My expertise lies in aligning seasonal campaigns, product presentation excellence, and operational execution with business goals to optimize KPIs including conversion, UPT, and AUR. Partnering closely with executives and cross-functional teams, I translate creative storytelling into market-right execution that resonates with customers and fuels brand growth.Beyond strategy, I am passionate about talent development and inclusive leadership — empowering teams through mentorship, resource creation, and collaboration. From new store openings and PR activations to scaling visual standards across markets, I thrive on delivering results while fostering a culture of creativity, innovation, and teamwork.Technical SkillsMicrosoft 365: Word, Excel, Power Point, In Design, PhotoShopI\'m open to discussing new opportunities, please contact me at: b••••••••@gmail.com
Experience
Regional Visual Manager, Gap
Sep 2020 — Present · Fort Lauderdale, FL, US
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