Brettan Hawkins
Senior Director of Marketing | Strategy, growth, digital storytelling, branding
- Role
- Senior Director of Marketing at 4patriots
- Location
- Nashville, TN, US
- LinkedIn followers
- 500 followers
About Brettan Hawkins
A 360-degree marketing and comms expert, I was born into the business - my father owned an ad agency for 35 years - and learned from an early age how to shape tastes and behaviors by using data and my love of language. Over a diverse career spanning 20 years, I have built growth-driving digital strategies for both Fortune 500 retailers and buzzy startups; ghostwritten more than 50 full-length books; and cultivated a passion for performance marketing, data-driven solutions, and digital storytelling. I thrive on a combination of analytics, creativity, and entrepreneurial spirit. To that end, I currently lead a large team responsible for offer-development, marketing strategy and optimization at 4Patriots, which sells products for disaster preparedness, outdoor adventure, and health and wellness.
Experience
Senior Director of Marketing
Jun 2024 — Present · Nashville, TN, US
Leads a large team responsible for offer development, data-driven marketing and creative strategy, conversion optimization, and content management at 4Patriots, which sells products for emergency preparedness, outdoor adventure and health. A portion of proceeds supports veterans, military and their families.
Education
Vanderbilt University
BA, Magna cum Laude, English (Creative Writing), Psychology
1999 — 2002
Scuola Lorenzo de Medici, Florence, Italy
Italian Studies
2001 — 2001
Skills
- Copy Editing
- Creative Writing
- Advertising
- Public Relations
- Magazines
- Grant Writing
- Ghostwriting
- Publications
- Web Content Writing
- Social Media Marketing
- Press Releases
- Digital Media
- Web Content
- Editing
- Blogging
- Corporate Social Media
- Publishing
- Feature Writing
- Editorial
- Copywriting
- Social Networking
- Social Media
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.