Brett Becks

About Brett Becks

I thrive at the intersection of business development, strategic consulting, and marketing innovation, shaping partnerships across the sports and media landscape. As a strategic advisor and industry expert, I lead growth-driven initiatives in collaboration with C-level leaders and cross-functional teams, delivering tailored solutions for brands across leagues, teams, talent, and media. Fueled by a passion for collaboration and innovation, I develop holistic strategies that elevate brand presence and unlock revenue opportunities.

Experience

1. Vice President of Business Development

   Publicis Sport & Entertainment

   Dec 2023 — Present · Chicago, IL, US

   Drive strategic growth for Publicis Sports by prospecting, building relationships, and closing new brand clients across the Publicis client roster and external prospects.• Cultivate partnerships with C-suite executives and decision-makers to develop impactful sports marketing solutions.• Lead business development for sports-focused offerings, including consulting services, vertical media, and data-driven products for brands and rights holders.• Serve as the go-to sports content expert, collaborating with Publicis agency teams to identify and maximize upsell opportunities.• Establish disciplined processes for prospecting, pipeline management, and revenue forecasting to consistently achieve and exceed new business goals.• Partner with internal stakeholders, including agency client leads, strategists, and media teams, to integrate sports-focused solutions into broader marketing strategies.• Adapt to industry trends, developing innovative approaches to bring new platforms, products, and opportunities to market.

Education

• Indiana University Bloomington

  Bachelors of Science in Business Administration, Marketing & Computer Information Systems

  1997 — 2002