Brent Thacker

Media Relations Officer @United States Mint

Washington, DC, US

With over a decade of public affairs leadership in federal service, I drive national media relations strategy and program management for the U.S. Mint’s historic government‑private collaborations. As the Public Affairs Program Management Lead for the Comic Art Coin & Medal Program and the American Women Quarters™ initiative, I’ve overseen every stage—from concept through execution—securing more than $6 billion in earned publicity over three years and guiding 11 coin and medal portfolios to completion.I design and deploy digital content across Drupal, Adobe Experience Manager, and Meltwater platforms, ensuring seamless distribution of press releases and news clips for both the Citizens Coinage Advisory Committee and the Mint’s public‑facing website. My work has driven record‑breaking engagement—most notably the Anna May Wong AWQ release that became the Internet’s most‑searched topic, and the Washington, D.C. Coin Store reopening announcement, which garnered over 50 million views worldwide.A seasoned media relations strategist, I’ve independently managed high‑impact segments on Good Morning Washington, Good Morning America, and Today Show–Weekend, coordinating pitching, on‑set logistics, and stakeholder alignment for interviews featuring senior leaders including the Acting Director, Deputy Director, Second Gentleman Doug Emhoff, and Treasury Secretary Janet Yellen. As a photographer, video producer, and Microsoft Teams champion, I also lead in‑house training, visual storytelling, and talent acquisition—ensuring our team remains agile, collaborative, and inclusive as we showcase the Mint’s diverse workforce.