Brent Sanford

Business Development Specialist @Agio Imaging

Kalamazoo, MI, US

Agio Imaging is a small-size visual solutions company specializing in custom grand-format printed graphics for corporate headquarters, museums, zoos, and educational institutions. As the Product Marketing Specialist, I leverage data-driven insights and creative execution to elevate brand experiences. I partner with C-suite stakeholders—museum directors, zoo leadership, university facilities, and corporate executives—to translate their brand vision into immersive installations. By combining rigorous CRM analytics with targeted email campaigns and close collaboration across design, production, and installation teams, I ensure our solutions drive measurable engagement and align with each client’s strategic goals.• Email Campaigns – Designed and executed segmented email sequences to C-suite executives, boosting lead conversion by 40%.• A/B Testing & Optimization – Led tests on 150+ variables (subject lines, messaging, collateral), driving a 35% increase in response rates and a 20% lift in overall conversions.• Data Analysis & Insights – Analyzed CRM data points and 10+ industry reports to uncover customer trends, improving client engagement by 25%.• Cross-Functional Collaboration – Partnered with design, production, and installation teams to deliver turnkey solutions on schedule, resulting in a 30% increase in project efficiency.